Notizie
The reorganisation will further focus Heineken’s business in France on the branded and growing premium segments of the market
Under the terms of the transaction, Heineken has agreed to invest US$ 9.9 million (EUR 6.4 million) in an increase in the share capital of Rechitsa, ultimately leading to a 51% share in the company
As agreed by both parties, financial details regarding the sponsorship agreement will not be disclosed